Digital Branding
During this process, our team carefully maps out all of the content, and
After helping define a client’s visual identity, we continue by creating a digital identity that stands out in the client’s competitive market. A set of visual guidelines is set by using the client’s existing offline brand and extending those rules to the online arena.
New technologies are redefining the way companies communicate with their existing audiences. At Stratigo we never forget that branding, both online as well as offline, is all about connection. We understand that digital branding is more than just a web design, or a way a logo appears on-screen. It’s a total experience. It seamlessly integrates online and offline brand experiences. That’s why a digital presence is one of the first things we look at when starting a branding project for our customers.
define two critical components: Site Map and Wireframes that are presented to the client for approval. The driving principles for this process revolved around a smooth browsing and professional experience.
Website Design
During recent years a customer’s first encounter with your brand is often digital. Whether it’s through a search engine question, website, or a mobile app, your brand initially delivers its personality, makes an impact, and delivers to potential customers a digital experience.
In an age of visual messages abundance, it’s more important than ever to have a solid digital brand to differentiate your firm or service from the competition. We, at Stratigo, can help your brand to guide you in this challenging environment. In most cases this requires re-thinking a couple of things: the marketing model, your platform approach, media, your brand assets your online and offline visual presence. We can help you with all that.