Highcon delivers the first fully digital cutting and creasing solution for the paper and carton industry. Highcon’s clients area designers, printers, and brand owners that need to transform “finishing” into a value adding process to positively impact their customers’ profitability.
Highcon Systems approached Stratigo in order to plan, design and program a brand new website. Once programming challenges, opportunities and goals were identified, Highcon partnered with the Stratigo team to realign the site’s key messages.
Our creative team decided to use an illustrative design approach throughout the site to give the platform a simple and inviting look and feel and combine the Highcon’s amazing applications shots with those of the machine. A new set of photographs were prepared for all the machines. These photographs were later retouched and combined with application images. The technological solution includes an online catalogue in which users can order samples from the company. All forms in the site where created in Pardot in order to allow the Highcon marketing team to collect information about visitors and turn anonymous visitors into identified prospects.
Retail, Technology
SolutionsUX / UI, Web Design & Development
TechnologyHTML5, CSS3, Axure, Invision
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After sketching out layouts on paper and choosing a digital wireframing tool that works for the client, we create the digital wireframes that will serve as the starting point for the site or application’s visual design.
The wireframes can be anything from pencil sketches, HTML wireframes, Axure live prototypes, static Balsamiq frames to detailed designs comps.
Sometimes is best to work together with our clients on the wireframes during brainstorming meetings.
Millions of people use open-source software around the world every day to do their job, and to build either simple of complex websites.
B2B companies discovered the potential of using open source environments, such as WordPress, Joomla, Drupal, Craft CMS etc.
In Stratigo we recommend using open-source environments for several reasons: it’s a free environment, widely used by companies and programmers and it’s easily optimized for search engines.
During recent years a customer’s first encounter with your brand is often digital. Whether it’s through a search engine question, website, or a mobile app, your brand initially delivers its personality, makes an impact, and delivers to potential customers a digital experience.
In an age of visual messages abundance, it’s more important than ever to have a solid digital brand to differentiate your firm or service from the competition. We, at Stratigo, can help your brand and we can guide you in this challenging environment. In most cases this requires re-thinking a couple of things: the marketing model, your platform approach, media, your brand assets your online and offline visual presence. We can help you with all that.
